Outside Voices: Why Boards Need to Hire More Marketing Experts – Wall Street Journal (subscription)


Wall Street Journal (subscription)
Outside Voices: Why Boards Need to Hire More Marketing Experts
Wall Street Journal (subscription)
As digital disruption reshapes the consumer landscape, I believe marketing is an under-utilized pool of potential director candidates well equipped to master 21st century business challenges. The marketing profession has produced executives who have …

Source: http://news.google.com/news/url?sa=t&fd=R&ct2=us&usg=AFQjCNH0MqCij8Vqxs3qbVdg08sI-HXKXw&clid=c3a7d30bb8a4878e06b80cf16b898331&ei=X-MeWZCzCcTeqgK90pnAAQ&url=https://www.wsj.com/articles/outside-voices-why-boards-need-to-hire-more-marketing-experts-1495193400

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